Video conferencing is the latest tool for marketers to spread their idea and showcase their product. They can reach users in diverse locations and conduct live conferences and webinars. Using video conferencing services, marketers can transmit text, audio, and video to attendees and the public.
In addition, video conference software helps you collaborate and share files. This helps your business grow and network. All you need is a computer with a microphone, web camera, headphones, and the best video conferencing product. We will help you choose the last one.
10 Best Video Conferencing Software
The software helps you prepare and invite guests, as well as interact with them during a video conference or a webinar. But the best part about ClickMeeting is you can analyze everything along the way. You can check the performance rating, reach, interactions, and much more.
This feature-rich software works for small, medium, and large companies. It can easily handle bigger groups. For example, the enterprise package allows up to 5,000 participants and costs less than rival software. Thanks to the flexibility of pricing, you are not losing money.
Some of the unique features include monetize webinars with PayPal integration, create a waiting room with an agenda, stream live to Facebook and YouTube, create custom branding and invitations, and more.
BlueJeans was specifically designed to help businesses host video meetings. BlueJeans supports meeting recording, content sharing, multiple participants, and text chat. You can connect it with multiple platforms, including Google Hnagouts and Cisco Jabber. Participants can connect using Android and iOS devices.
The software aims at giving employees power to communicate and collaborate effectively. Delivers interactive and secure communication channels. There are three options you can choose, which are BlueJeans meetings, events, and rooms.
With Enterprise video cloud, you get a secure and global platform for online video conference anytime and anywhere.
3. Cisco WebEx Meeting
Cisco WebEx Meeting builds on years of innovation by one of the most recognizable software companies. Integrated video devices, new desktop application, mobile experience, all of these deliver more powerful and intuitive software.
WebEx gives you simple and modern video meeting with the easiest schedule and join experience. Some unique features like background noise detection and video call back make sure you get a seamless video conference. At the same time, the software delivers essential tools like application sharing, screen sharing, and whiteboard to help people collaborate together.
But the best part is WebEx profits from 22 Cisco-owned data centers optimized for real-time data. This is why the software delivers reliability, quality, and high security.
4. Zoom Meeting
Zoom started as a company for calls, and it is now one of the best in terms of video conferencing software. It provides an enterprise-level video communication solution. You also get a cloud platform for video and audio collaboration, chat, and webinar. Works on mobile devices, desktops, and room systems.
The best features of Zoom are HD audio and video, as well as built-in collaboration tools. You can get recordings and transcripts of the conference. The free option gives you a 40-minute group meeting maximum.
You can use Zoom to save every interaction, video, or audio conference. That makes it extremely helpful in sharing. What users dislike is the learning curve. It will take a while for non-techie people to understand how to setup Zoom and use it.
GoToMeeting is one of the most popular platforms for webinars and video conference software. The brand is well versed in video communications. The pricing is suitable for mid-level companies that want features found in premium packages. You get support for more subscribers than most of the competition.
Some of the useful features include generate reports for source tracking and attendees, integrations with multiple CRMs, and customer engagement with polls and a dashboard.
The good news with GoToMeeting is that you get a simple and easy to use software. Most people can begin working without much training or experience. Participants can virtually raise their hand to interact with the presenter. Or they can use the chat.
The downside of GoToMeeting is the constant update. The company updates the product often, which can become frustrating and annoying. And the recording quality could be better.
Yealink tries to simplify video conference with their easy-to-use platform for administrators and employees. They offer three types of solutions, including video endpoints, video conferencing services for SMB/SME, and video conferencing services for enterprises and videoconferencing as a service.
The company was founded in 2001, and VC800 is their signature product. They have offices in 140 countries in the world. They have solutions for small meeting rooms and huddles, and large conference sites.
Their full HD camera has an impressive 60 frame rate and 12x optical zoom. You can tilt it a 30-degree angle and rotate it by 100 degrees. This gives you maximum flexibility to capture even a large meeting room. You also get a 5-inch touch screen telephone mounted on the central hub, and the VC800 offers a range of hosting options. They have their own cloud management service, meeting server, and much more.
7. Skype for Business
Skype for business is an inexpensive solution that still delivers great features. You get a good quality in terms of audio and video, and reliable service. While it is not a free video conferencing software, Skype for business is quite cheap.
Despite the low cost, you still get the most important collaborative tools. Skype benefits from the integration with Microsoft office applications, including meeting notes. The downside is you cannot get Skype for Business as a standalone app. You have to get the whole Office 365 package.
8. Google Meet
Meet is a solid and free video conference call application built into Gmail and Google Calendar. It is one of the simplest ways to make a video call with colleagues and friends. You can still use Hangouts video calls. But if you have a scheduled a meeting with a team, Meet works much better.
It is fully integrated with G Suite. Therefore, you can use Meet directly from a Calendar event or Email event. Hardware by Polycom and Cisco seamlessly work with a Meet application.
You can use Google meet by entering the website in your browser, and then click on Start a new meeting. Click Start meeting, and then copy and share the info with the people you want to invite.
This award-winning video conference and meeting room software has become the go-to cloud based communication solution. Used by thousands of organizations in more than 100 countries, LifeSize is the first 4K video conferencing solution.
Some of the benefits of LifeSize are also its downsides. For example, the software comes with its own hardware. While that might be great, it also increases the price of the product by a mile. Mostly big organizations and enterprises use LifeSize. Smaller and medium companies can hardly afford the software.
Some of the features of the software include monitor meeting rooms, set up a centralized directory of users, configure the home screen, and more.
10. Microsoft Teams
Microsoft announced teams in 2017, and since, the software has spread around countries and companies. Same as Skype for Business, Microsoft Teams is part of the Office 365 package. You cannot get it as a standalone product.
Some people view it as an upgraded version of the Skype for Business. Teams allow communities, groups, and teams to join through a specific URL or invitation sent by the host. Admins can set up specific teams for classes, professional learning communities, or staff members.
Within the team, members can set up channels, which are topics of conversation. Users can reply with text, images, GIFs, and even memes. Meetings can be scheduled or created ad-hoc. Users visiting the channel can see that a meeting is in progress. With a plugin for Microsoft Outlook, Teams allows you to invite others into the meeting.
Comparison among the 5 Video Conferencing Software
|Pricing||Flexible, scales with attendees, 20% discount if you pay annually||Business is $19.99 per month per host, minimum of 10 hosts||Most popular option is Pro, $159 per year per host||Premium25, up to 25 people, $49 per month paid monthly, or $39 per month paid annually||My Team, $16.66 per month per host|
|Integration with other software||Integrated with PayPal, CRM software, Google Analytics||Skype, Workplace, IBM Watson Workplace, Salesforce, Microsoft Outlook||Lots of GoTo products, like Webinar, HubSpot Crm, and others||All Cisco partners, plus Google Drive, Salesforce||Skype for business, Microsoft Teams, Screen Sharing with Google Chrome|
|Ease of Use||Simple and easy to use, company provides YouTube Guides||Requires a steep learning curve, complex for non-techie employees||Easy to use, most people can start without training||Many companies use it, and it is easy to get familiar with||BlueJeans makes video conference easy, accessible, and secure|
|Unique Features||Create automated webinars and monetize them with PayPal integration||Instantly activated on Zoom cloud||Lots of Planning and Promotion tools, record and pre-record events||HD video conferencing for up to six participants at a time, secure online meetings||Multi-device and multi-party meeting|